Founder Story: How Vertex Helped King Quality Construction Grow

Meet Jeff Brett, founder and CEO of King Quality Construction, a leading provider of roofing, siding and windows in Long Island, New York. Brett started King Quality in 1992 with a vision to put both customers and employees first. Since then, King Quality has grown to serve hundreds of customers across Nassau County, Suffolk County and Bohemia, New York. In 2023, Brett decided to partner with Vertex Service Partners, an Alpine Investors-backed residential home improvement services platform with a focus on roofing and other exterior services.

Watch the video and read the article below to hear why Brett chose to partner with Vertex—in part, because Vertex shared his vision, values and passion for people-driven growth alongside the expertise, resources and network to help take King Quality to the next level.

Hi, my name is Jeff Brett, I’m the founder and CEO of King Quality Construction. My dream always was to have the best roofing company—originally on Long Island and eventually nationwide. I wanted to start a company and my vision was [to put] customers first and my employees first—and that’s where the magic started and our culture started.

Deciding to Partner with Vertex

With private equity (PE), IT and best in service, and the roll-ups having sheer size—I knew that was the future and I wanted to be able to choose my future and not settle. When I talked to some of the other PE firms, I felt like just another number in their system of how much money we’re going to make if we flip it or something else. That wasn’t my dream.

Thirty-two years ago, when I started, my dream and vision was to be the best roofing company in the country—and that’s what Vertex wanted. For Vertex and for King Quality, [we want] to be the best in service, the best in class and to be the number one roofer in the country—and I wanted to align with that.

Looking Towards Long-term Growth

Since the closing, some of the things that have happened is this January—which is typically a slow month—we’ve had our best January. We’re up 50% higher [in sales] than last January. And I can really say that that’s a big part because of Vertex, our advertising team and because of the help we’ve had in adjusting our spend. Our lead production has doubled, which is amazing.

Also, some of the things I don’t feel like doing, which are the back end [work] and the accounting—we’ve found amazing people that I would not have had access to that are taking so much pressure off me so I can do the things I like to do, like growing the business.

What this means for my employees is more opportunity. As the growth comes for King Quality, they’ll have opportunity to grow within the Vertex family. And that’s one of the things I’m most excited about.

I’ve always been involved in round tables in the industry, and I love to give back. What’s awesome and amazing about Vertex is every one of our founders, every one of our members has something that they’re an expert at. And I have something to learn and something to get from everybody—that is what makes it so magical.

When I think about the future of Vertex and our future teammates and partners, I think of people that think like me; people that got into this industry to be the best, to be number one and to be the name [they think of] when someone needs a roof. Those are the kinds of partners we’re looking for. They want to dominate the roofing industry—because that’s where we’re going.

Are you a founder or a CEO of a residential home improvement services platform and you’re looking for a partner who can help you grow your business and achieve your vision? Visit Vertex Service Partners’ website to learn more about what makes Vertex the right choice for your next stage of growth.

Certain statements about Alpine made by portfolio company executives herein are intended to illustrate Alpine’s business relationship with such persons, including with respect to Alpine’s facilities as a business partner, rather than Alpine’s capabilities or expertise with respect to investment advisory services. Portfolio company executives were not compensated in connection with their participation, although they generally receive compensation and investment opportunities in connection with their portfolio company roles, and in certain cases are also owners of portfolio company securities and/or investors in Alpine-sponsored vehicles. Such compensation and investments subject participants to potential conflicts of interest in making the statements herein. Past performance not indicative of future results. Results may vary materially and adversely. Please see Alpine’s Terms of Use for additional disclaimers.